Adblocking: the Need to Know Slide Deck
Dr Johnny Ryan of PageFair presented this slide deck at The Advertising Research Foundation, held at Quantcast in San Francisco.
He was speaking alongside Joe Barone of GroupM, John Clyman of Rubicon Project, Augustine Fou of the ARF, Harrison Gordon of Google, David Kohl, Chris Langel of MOAT, Lauren Moores of dstillery, Michael Tiffany of WhiteOps, Timur Yarnall of comScore.
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The event was at The Advertising Research Foundation was on 27 July. See details here http://thearf.org/ad-fraud-and-ad-blocking-taming-the-elephant-in-the-room/