Better ads for your users, more revenue for you.
Using award-winning programmatic technology, Blockthrough helps the world’s leading publishers grow their revenue by delivering a lighter ad experience to 250 million users across the Web.
Trusted by publishers all over the world
Still fighting your adblock users?
Publishers lose billions to adblocking each year. At the same time, most adblock users don’t hate advertising—they simply want a safer, less interruptive experience. We enable publishers to cater to these users, without badgering them to turn off their adblocker.
- Official Google MCM Partner
- IAB EU TCF v2.0 certified vendor
- Free adblock analytics suite
- No setup fee, upfront cost or commitment
Key product features and benefits at a glance
>10,000
Sites powered by Blockthrough’s technology across the globe
3 Billion
Adblock pageviews monetized
each month with compliant ads
$120M+
Total revenue recovered for our publishing partners to-date
13
Awards for innovation, growth, and contribution to the ecosystem
The gone fishin'
solution to ad blocking.
*Fishing gear and loving pet not included
Steve Mummey
"We tested a handful of solutions, including a message wall approach, before we ultimately decided to go with Blockthrough for the team and their thoughtful approach to both revenue and user experience."
Paul Bannister
"We're generating over $100k a month with Blockthrough's solution. This is revenue that goes back into powering the creator economy, that—in turn—powers the web and keeps it open and freely accessible.”
Chris Acosta
"Prior to Blockthrough, Healthline worked with another vendor that had a convoluted process of recovering ads with less than stellar account management. Blockthrough has responsive white-glove service for us."
Matt Burgess
"Freestar is thrilled with the results we have achieved from our partnership with Blockthrough. The implementation is ultra turnkey, light on the page, and allows us to recover significant levels of ad blocked revenue."
Cody Bye
"We experimented with building our own Acceptable Ads filtering technology but it just proved to be way too cumbersome and the amount of revenue lift we observed was lower than what we wanted."
Blockthrough is the most popular ad-filtering solution among the Comscore Top 150. Explore our case studies to learn how we help publishers strike the perfect balance between revenue and UX.
Latest updates from our blog
Top 10 digital publishing trends for 2024
The dangers of made-for-advertising websites (MFAs)
Why adblock circumvention failed as a monetization strategy
INDUSTRY RECOGNITION
FOR BLOCKTHROUGH
