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Or looking to improve your current strategy?
Download our free publisher guide today.
Check out Blockthrough’s publisher guide with the latest best practices for ad block messaging.
This guide will answer questions, such as:
- Who are ad-blocking users?
- Why should I use an ad block wall?
- How do I create a successful and user-friendly experience?
- How can I analyze the impact?
Plus, here is a sneak peek at some of the key takeaways:
- Ad blocking is estimated to cost publishers over $54 billion in lost revenue by the end of 2024.
- Customization is king. Make sure your ad block user messaging reflects your tone and branding, but is also personalized to your audience.
- User messaging doesn’t need to be a standalone monetization strategy—it can work in tandem with other monetization solutions, providing higher revenue gains.