2022 PageFair Adblock Report
Submit the form below to get your copy of the report: About the report We’re excited to present the 2022 PageFair Adblock […]
4 ways to combat banner blindness
There’s an unspoken rule for surfing the web in this digital world. And it’s that ads will always be a part of […]
Meet Rikki and Jasmine, honorees of the 2022 Top Women in Media Awards
Presented by AdExchanger and AdMonsters, the Top Women in Media & Ad Tech Awards recognize, celebrate, inspire and bring together the women […]
Why should publishers care about bid shading?
Bid shading has once again become a hot topic in the programmatic advertising world. It’s a technique used by demand-side platforms (DSPs) […]
Top 5 factors that contribute to high page latency
Being aware of your website’s page load time is critical as a publisher. Slow load times tend to upset users, which ends […]
Is supply path optimization important for publishers?
Ever since header bidding became the new way of buying and selling ad inventory, bidding on multiple ad exchanges simultaneously has become […]
Your complete guide on first-party data to zero-party data
Customer data comes in all shapes and sizes. All of it is relevant to what drives a successful marketing campaign in today’s […]